Friday, October 5, 2012

Stop Bullying: Speak Up Promo Ad Campaign Powered By Facebook

Two days ago, we had an email exchange with the Facebook marketing team about launching a Q&A with Karen and posting it as a Note on the Stop Bullying: Speak Up page.

As a way to introduce the online campaign, we started filming promos for our pre-show Q&A's with Karen and the Artists Against Bullying cast.

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The first "meet us at Starbucks" spot encouraged visitors to come out and meet Karen outside the Starbucks on Broadway at the Beach in Myrtle Beach, S.C., to help celebrate National Bullying Awareness Month.

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Let's just say the first coffee shop destination was a hot spot.
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